Pattern Drive

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About Pattern Drive

Obiyan Infotech is a Digital Marketing Company that supports you in your digital strategy, e-reputation, and increasing your turnover. Our expertise extends to the major levers linked to the development of your digital visibility and to growth hacking, namely: the creation of your website, the optimization of your google visibility through natural referencing (SEO), and paid referencing (google ads and google shopping), improving your presence on social networks, and optimizing your presence on google.

Unleashing the Power: Digital Marketing for Small Businesses in India

Pattern Drive19 May, 2023Business

Discover the crucial role of digital marketing for small businesses in India. From enhancing brand visibility to cost-effective strategies, learn how digital marketing empowers small businesses to reach their target audience effectively. Explore the benefits of targeted reach, customer engagement, and measurable results. Unleash the power of digital marketing to amplify your small business's growth, establish a strong online presence, and compete in the dynamic Indian market. Don't miss out on this vital tool that can transform your small business and drive success.

Stay Ahead of the Game: Essential Tips to Avoid PPC Mistakes in Canada

Pattern Drive08 May, 2023Computer & Internet

If you're running a PPC campaign in Canada, it's important to avoid common mistakes that can waste your budget and yield poor results. Some of these mistakes include targeting the wrong audience, using irrelevant keywords, having a poorly designed landing page, and not tracking your campaign's performance. By avoiding these pitfalls, you can ensure that your PPC campaign is successful and delivers a high return on investment. Follow our tips and optimize your campaign for maximum results!

How does SEO affect Ecommerce?

Pattern Drive03 May, 2023Business

SEO can significantly impact ecommerce by improving website visibility, driving targeted traffic, and increasing sales. By optimizing website content and other on-page elements, ecommerce sites can improve their search engine rankings and appear higher in search results. This can lead to more visibility, traffic, and credibility with potential customers.

Top Ecommerce SEO strategies for Canadian businesses

Pattern Drive26 Apr, 2023Computer & Internet

For Canadian businesses looking to improve their ecommerce SEO, there are several key strategies to keep in mind. First, ensure your website is optimized for local search by including your city and province in your website content and metadata. Next, conduct thorough keyword research to identify high-traffic, low-competition keywords to target. Utilize on-page optimization techniques such as optimizing title tags, meta descriptions, and product descriptions. Finally, focus on building high-quality backlinks from relevant and authoritative sources. By implementing these strategies, Canadian businesses can improve their ecommerce SEO and drive more traffic to their online stores.

Harness the Power of PPC Marketing

Pattern Drive14 Apr, 2023Computer & Internet

PPC Marketing can completely transform your online business by driving targeted traffic to your website, increasing your brand awareness, and boosting your revenue. With PPC, you can reach your ideal audience through carefully crafted ads that appear at the top of search engine results pages. You only pay when someone clicks on your ad, so it's a cost-effective way to advertise. Plus, you can track and measure the success of your campaigns in real-time, allowing you to make data-driven decisions that improve your ROI. Invest in PPC Marketing today and watch your online business soar!

URL Structure and International SEO: What You Need to Know

Pattern Drive12 Apr, 2023Computer & Internet

Learn how to optimize your website for international SEO with the right URL structure. Our comprehensive guide covers best practices and tips for creating an SEO-friendly URL structure that works across multiple languages and countries. From country-specific domains to subdirectories and subdomains, we cover the pros and cons of each approach and provide practical advice for implementing them. Whether you're expanding your business overseas or targeting a global audience, our guide to international SEO URL structure can help you achieve better search engine rankings and drive more traffic to your site.

Revamp Your Marketing Strategy with the Latest Digital Trends

Pattern Drive04 Apr, 2023Computer & Internet

Discover the latest digital marketing trends for 2023 and stay ahead of the competition. From voice search optimization to AI-powered chatbots, learn about the newest strategies and tools that can help you reach your target audience and achieve your marketing goals. Keep up with the latest trends in social media, content marketing, and e-commerce to ensure your business stays relevant and successful in the digital world. Read on to learn more.

Defining Your Brand Voice: Key Elements and Examples to Follow

Pattern Drive01 Apr, 2023Computer & Internet

Creating a brand voice is crucial to stand out in a crowded market. A strong brand voice can help you connect with your audience, build trust, and establish a memorable identity. To develop a unique brand voice, start by identifying your target audience and their preferences. Then, choose a tone that aligns with your brand values and personality. Create a style guide to maintain consistency across all channels and platforms. Remember, authenticity and clarity are key to crafting a successful brand voice.

Revamp Your SEO Strategy with These Upcoming Trends

Pattern Drive23 Mar, 2023Computer & Internet

Search engine optimization (SEO) is constantly evolving, and it's essential to stay up-to-date with the latest trends to remain competitive.Staying up-to-date with the latest SEO trends is essential for driving traffic to your website and increasing your online visibility. By optimizing for voice search, mobile-first indexing, user experience, visual search, and local SEO, you can improve your website's search engine rankings and attract more visitors.

Google Posts: Everything You Need to Know About

Pattern Drive10 Mar, 2023Computer & Internet

Google Posts is a feature on Google My Business that allows businesses and individuals to create content directly on their Google listing. These posts can include text, images, videos, and calls-to-action, and are intended to help businesses promote events, products, services, and updates directly to their audience through their Google listing.