How telecom brands can slash churn without slashing prices
Zach Holmes05 Jul, 2025Technology
Most telecom loyalty programs still rely on flat rewards: everyone gets the same points, or the same Friday perk. But one-size-fits-all is outdated—and expensive. Why give a high-value reward to a low-engaged prepaid user who’s likely to churn tomorrow? Why not offer a better incentive to a high-ARPU subscriber nearing renewal?
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