Rising demand for clean-label ingredients and natural food enhancers is driving growth in the citrus fiber market. Known for its water-binding, thickening, and stabilizing capabilities, citrus fiber is gaining traction in functional food formulations. Manufacturers are increasingly turning to it for improving texture, reducing fat content, and enhancing nutritional value. Its compatibility with plant-based and gluten-free products further expands application possibilities. Additionally, the growing focus on digestive health and sustainable sourcing supports its market expansion. As consumers seek healthier alternatives without compromising taste or quality, citrus fiber is emerging as a vital component in the evolving functional food landscape.