Account Based Marketing: Everything You Want to Know

Dat-a-ccurate16 Oct, 2021Business

When it comes to engaging and converting a high-value customer, a generic marketing strategy won?t help your case. You need a well-defined account-based marketing strategy that?s based on real data and prompt execution. This is what the leading B2B brands do to close more (and bigger) deals ? and this is what you should do too. Did you know 70 percent of marketers report using account-based marketing in 2021? (This is 15 percent up from 2020.)