5 POWERFUL METRICS AND KPI�S THAT MEASURE BRAND PERFORMANCE

Gsswebtechmysore22 Jul, 2021Technology

5 powerful metrics and KPIs that measure brand performance 1. Leads Leads are mines ? you need to find out which of those are gold mines for your brand. Gather leads from different sources, both online and offline. Keep a track on the number of leads and whether they increase or decrease for a certain time period (e.g. once a week). If the number increases, find out why and most importantly, if the number decreases. Take measures to immediately change your methods in case leads are decreasing in number. Social media analytics is a sure-shot approach to get nearly accurate data on this.