Why Public Companies Should Take Investor Targeting Seriously?

Drreuter08 Nov, 2019Finance

Investor targeting is a pivotal process of identifying and engaging the investors who can create value for your corporation and shareholder as well. It is not just about studying new potential investors who could be good-fits for you but also about contemplating and analyzing your own investor data. The sole aim of investor targeting is to curate a strategy for bridging the investor “gaps” and explore new possibilities.