Whiskey Market Size & Share to See Modest Growth Through 2027

Ajinkyaaa01 Dec, 2021Other

Rise in the millennial population globally, increase in spending capacity and changing consumer taste profile for alcoholic beverages is expected to raise the demand for specialty whiskeys such as singe malt whiskey and blended whiskey over the forecast period. Moreover, rising consumer awareness regarding the health benefits of whiskey such as its ability to lower risk of heart diseases, diabetes and dementia to some extent, fight cancer, promote weight loss, act as a digestive aid, and reduce stress, if consumed in moderation should further raise product demand.