What is Pogo Sticking?

Ahsan Ayyaz10 Jan, 2024Other

Pogo sticking refers to the phenomenon where users quickly click back and forth between search results and a particular webpage, indicating dissatisfaction with the content. It's a metric used in search engine optimization (SEO) to assess the relevance and quality of a webpage. High pogo sticking rates may suggest that the page doesn't meet user expectations, prompting search engines to reevaluate its ranking. Improving content, user experience, and relevance can help reduce pogo sticking and enhance a website's SEO performance.