What Is Considered Revenue? A Complete Guide

Model Reef02 Jul, 2025Finance

Revenue is the total income generated by a company from the sale of goods or services in which the company is engaged before any expenses are deducted. It is the first line on the income statement gross revenue or sales revenue. Consider a business a machine, and revenue is the output that is an indicator of how well that machine is working at selling goods. It does not include deductions for costs, taxes, or other expenses incurred by doing business. That’s something that’ll come further down the line in the money stream.