What is Alt Text in SEO?

Iengage21 Aug, 2024Computer & Internet

Alt Text, short for "alternative text," is a brief description of an image that is provided within the HTML code of a webpage. It serves as a textual alternative to images for users who are unable to view them, such as those using screen readers or those with slow internet connections. Alt Text is also used by search engines to understand the content and context of images, which can impact the website's visibility in search engine results. Alt Text plays a crucial role in making images accessible to all users and improving the visibility and ranking of webpages in search engine results. By following best practices for Alt Text, website owners and developers can ensure that their images are accessible, informative, and contribute positively to the user experience and SEO performance of their websites.