What are the Challenges in Russian Marketing Translation

Losangelestranslatio30 Dec, 2022Business

However, the primary goal of a commercial translation is to accurately capture the tone, meaning, and even the emotions of a particular message. Russian marketing text is a seemingly endless "ocean" of puns, metaphors, hyperboles, symbolism, etc. from a linguistic perspective. All these aspects call for a highly skilled translator with expertise in both the Russian language and translation.