trademark registration india

Ahlawat And Associates18 Sep, 2024Legal

Everything you need to know about how to Register a Trademark in India Have you ever felt the urge to purchase a product purely because of its association with a brand? The modern consumer in India is well aware of various marks, logos and signs used by various businesses and easily tends to recognise, and associate, such businesses by such marks, logos, and signs. What Indian consumers have lesser awareness of, however, is that such marks, logos, and signs are trademarks, and represent the intellectual property of the businesses they are associated with. A trademark is a form of intellectual property which identifies the goods or services of a business (by indicating the source of such goods/services) and distinguishes them from the goods/services of competitors in the market.