The opportunity arises from the growing consumer preference toward holistic self-care, where individ

Falgunimmr19 Dec, 2024Other

The increasing awareness of CBD's potential benefits for Skin Care has led to a surge in demand, raising competitiveness among brands to capture market share. Consumers are increasingly seeking natural and plant-based Skin Care solutions. Positive coverage in media and endorsements by influencers in the beauty and wellness space has played a crucial role in disseminating information about CBD Skin Care. This has contributed to a discriminating interest and curiosity among consumers. Successful competitors are strategically standing their brands with effective marketing and branding strategies. This involves the transmission of a clear brand identity, values, and unique selling propositions that boom with the target audience.