Testing Methods to Evaluate Different Segments of E-commerce Apps

Matthewallen10 Oct, 2025Technology

Even before the COVID-19 pandemic hit the global economy, a large number of people were involved in online shopping through their smartphones. In 2022, retail e-commerce sales amounted to approximately USD 5.7 trillion worldwide. This figure is expected to increase by 56% over the next few years, reaching about USD 8.1 trillion by 2026. Moreover, e-commerce traffic and sales are growing rapidly through both retailers’ apps and mobile websites