Targeting the Wrong Audience? Top Keyword Mistakes in Google Ads

Anshumantac514 Nov, 2024Business

Google Ads is an incredible tool for business growth, helping companies reach a wide audience and drive conversions. But with this power comes the risk of costly mistakes — especially when it comes to targeting the right audience. One common pitfall is using keywords incorrectly, which can lead to irrelevant clicks, wasted ad spending, and a disappointing return on investment (ROI).