To the present day, in schools and colleges, SMM is equally significant in informing the public and interacting with the target audiences on a regular basis. Mise en Place mainly concerns the establishment of social media strategies that will, in one way or another, arrest the attention of students, parents, and alumni. Thus, this guide for the year 2024 provides relevant information about the current trends in writing beneficial content and recommendations related to each platform for enhancing your institution?s presence on the Internet. Determine the correct understanding of the use and further cooperation with students and their enrollment with the help of social networks.