Thomas Shaw22 Jul, 2022Business
Your social media strategy should start by analyzing your audience, and creating a customer persona. Then, you must decide on the platforms you'll use and which tone of voice you'll choose to use to communicate with your intended audience. Then, you should create a content calendar that will include promotional as well as informative, entertaining, and entertaining content. Develop a KPI in line with your initial goals to measure your progress. You can then measure your progress every few weeks or yearly.
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