Pros and Cons of Hiring an SEM Agency in Singapore

Imatrix Digital17 Feb, 2025Business

Search Engine Marketing, here called SEM, is simply the advertising on websites by increasing their visibility in search engine results page SERP’s using advertisement. Primarily, it includes the Pay-Per-Click PPC advertising. In this, businesses pay the price on the bids for keywords according to the audience they are targeting. The ads should then appear at the top or bottom of the search results when somebody searches for a word or phrase that should match.