Privacy Legislation and an Anti-cookie World

Martechnology06 Dec, 2022Business

With new state privacy laws coming into play next year, it?s important for businesses to ensure they become compliant before these take effect. New data protection approaches require that you get consent to collect personal data, inform your audience if you pass on their details to any third parties and give people the right to delete any of their personal data. To ensure you can comply with all of these requirements, customer data storage and processing should be a part of manageable, centralized process.