Consumer preferences in the pod vapes market are increasingly leaning towards customization and discreet usage options. Users are seeking devices that allow them to adjust nicotine levels, airflow, and wattage to tailor their vaping experience to personal tastes. Additionally, the demand for sleek, portable designs has risen, as these devices offer convenience and subtlety, enabling users to vape in various settings without drawing attention. This shift reflects a broader trend towards personalized and unobtrusive vaping experiences, influencing manufacturers to innovate and cater to these evolving consumer desires. As a result, the market is witnessing a surge in products that blend functionality with discretion