Performance Marketing Company What if Media Launches AI Platform

Martechcube05 Mar, 2021Technology

What If Media Group, an industry-leading performance marketing company, today announced the launch of its new artificial intelligence (AI) platform, ?ARIA?(Automated Response Intelligence Algorithm). ARIA utilizes advanced AI systems and methodologies such as lookalike modeling, content clustering, regression modeling, collaborative filtering, and a recommendation engine in order to drive unprecedented levels of response to performance marketing campaigns, yielding superior results and ROI for consumer marketers.