Penalty on Failure of Service: is it a trend worth keeping?

Digitracindia27 Jul, 2020Business

Deliver in 30 minutes or free!” Something every single one of us has heard and even experienced while ordering a pizza. But the thing is, why do companies do it? Why would a brand place restrictions on itself, and as a result, on its staff to deliver on promises that might, under certain situations, might be entirely impossible to fulfil?