Omnicom�s Credera Acquires Areteans for Digital Transformation

Martechcube20 Apr, 2021Business

Credera, a consulting firm focused on strategy, transformation, data and technology, today announced it has agreed to acquire a majority stake in Areteans, a leading global services and solutions company, to extend its depth in digital transformation, digital marketing and ecommerce capabilities. Credera is part of Omnicom Precision Marketing Group (OPMG), the digital and customer relationship management specialist practice area within Omnicom Group Inc. (NYSE: OMC).