Navigating the Amazon CPC Increase: Tips and Tricks for Success

Adambrooks17 Jan, 2023Business

Are you feeling the squeeze of rising Amazon ad costs? You?re not alone. According to recent data, the average cost of advertising on Amazon has grown significantly in the USA, rising from $0.78 in 2020 to $1.21 in 2021 ? a nearly 50% increase year-over-year (source). And this trend has continued into Q3 of 2022, with a 4% and 5% increase in CPC for Sponsored Brands and Products ads. In fact, a staggering 59% of Amazon merchants believe that CPC will continue to rise in the coming years. But don?t despair! While it?s true that the cost of advertising on Amazon is on the rise, there are still plenty of ways to make PPC advertising on the platform a lucrative investment. #amazonpcccost,#amazoncpctips,#amazoncpc