At the forefront of this revolution is the utilization of big data analytics in banking. The financial sector is inundated with vast and complex datasets, ranging from customer transactions to market trends. Traditional methods struggle to process this wealth of information effectively.? At the forefront of this revolution is the utilization of big data analytics in banking. The financial sector is inundated with vast and complex datasets, ranging from customer transactions to market trends. Traditional methods struggle to process this wealth of information effectively.?