Gone are the days when E-Commerce brands thought that returns were bad news. Many brands have been smart to make product returns work in their favor by making it an experience on its own for customers. However, smart brands are making good use of product returns with their tie-ups with a reputed fulfillment center to further their brand loyalty, here is how. ? The gap between brands that are conscious about managing returns and the brands that are in it is obvious. It doesn't matter if you notice it or not, but customers are taking note.
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