Luxury Retail Industry Consulting in Africa

Yourcoachaf13 Feb, 2024Business

The word ?luxury? comes from the Latin equivalent of ?excess?. In the present context, luxury refers to goods and services that oversteps fulfilling any basic need but addresses higher levels of motivational or aspirational needs like those stemming from self-actualization and self-realization. Luxury may appear as extravagance to many but then a need is a need. One may strive for owning a house as much as another may crave for a foreign trip every year. YRC offers a gamut of Luxury Retail Consulting services aimed at helping luxury brand retailers establish a solid luxury retail business in Africa.