Kia motors Case Study Help

Henrytesfaye24 Mar, 2022Education

Kia Corporation, or simply Kia, is a multinational automaker based in Seoul, South Korea. With sales of more than 2.8 million vehicles in 2019, it is South Korea's second-largest automaker after parent firm Hyundai Motor Company. Hyundai owns a 33.88 percent stake in the KIA Corporation, worth little over $6 billion, as of December 2015. Kia is a minority shareholder in over twenty Hyundai companies, with stakes ranging from 4.9 percent to 45.37 percent and a total value of over $8.3 billion.