Internet Brands to Acquire PulsePoint to Activate Health Analytics

Aitechpark03 May, 2021Technology

Internet Brands, a KKR portfolio company and owner of WebMD Health Corp. (?WebMD?), a leader in health information services for physicians and consumers, today announced an agreement to acquire PulsePoint Inc., a leading technology company using real-time data to unlock and activate health insights. Internet Brands? acquisition of PulsePoint accelerates its expansion into the healthcare marketing technology space, adding enhanced programmatic and data capabilities across its portfolio of companies.