Influencer marketing services

Nova0520 Aug, 2022Business

Between 2016 and 2020, the number of mobile apps downloaded globally hit a colossal 218 billion. The industry is now worth over $295 billion and conservative estimates expect it grow by 11.5% each year until 2027. However, there are over 7.3 million apps available for download across both the Apple App Store and Google Play Store. So for new app creators, this is a very competitive market to enter. What worked in 2020 or 2021 will not work in 2022. Figuring out how to boost app downloads in 2022 is key for ambitious brand marketers. The following article discusses the benefits of using TikTok influencers to promote your mobile app and also provides some key examples of companies that are getting it right. By fully reading the following insight from the House of Marketers team, you will be well on your way to smashing your cost per installs in 2022.