How to Monetize Data and Increase Revenue

Yellowfin Bi01 Jul, 2022Business

You probably don’t have ‘Big Data’ that third parties will be clamoring for. You can’t sit back and choose the highest bidder. And even if you could, you probably aren’t sure you want to be selling data anyway. Data monetization is simply making a measurable, positive impact on business revenue using data. ‘Measurable’ is key here. If you can’t measure the impact, you’re not monetizing your data.