How to Market to the ChatGPT Search Engine and Why You Should
Opollo It & Msp Marketing16 Apr, 2025Technology
ChatGPT is now a search engine. Users type a question. The model searches the live web. It reads pages in full—not just metadata—and returns one AI-generated summary, cited and ready to act on. No links. No clicks. Just an answer. And when that shift happened, everything changed. Because search is no longer about ranking. It’s about being included. It’s about being the source the model lifts, not the page a user might one day find.
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