How to manage a customer database using salesforce

Priyasujitha28 Feb, 2023Education

ustomer data is more valuable to organizations because of the growing significance of personalization to brand engagement. It has never been simpler to capitalize on this value and satisfy customer expectations with Salesforce customer data management due to the timely release of Customer 360 Truth. In the previous years, the value of customer data on the global market has doubled. However, as the value of client data grows, so makes difficulties in efficiently managing it. To sustain customer happiness and retention, teams find it difficult to quickly obtain the information they require due to a lack of integration and poor customer data management. After completing the Salesforce admin training, you can become the Salesforce admin. Below, you will see the tips for managing customer database using Salesforce: