How to Enhance your Brand Readiness for Black History Month

Martechcube19 Feb, 2021Business

Black History Month 2021 has already started, and it is really exciting to see so many brands jumping into the ring to celebrate it this year. This means that more and more companies are embracing diversity, inclusion, and belonging, not only internally, when it comes to HR and company culture, but also in their marketing strategies. Black History Month is an important occasion and it is celebrated for the annual recognition of the history, achievements, and influence of the Black community. But it is important for businesses to go beyond simply posting a quote by Martin Luther King Jr. Rather as it is the perfect opportunity to educate your audience, uplift Black creators and businesses, and advocate for change.