Jesse Cole is someone that I believe every entrepreneur in the world should study. After spending years studying the greatest showmen on Earth such as PT Barnum and Walt Disney, he figured out exactly how they attracted massive attention and crowds, He took those secrets and transformed a small college baseball team in Savannah Georgia, from having less than 200 attendees at games and only 1 season ticket holder, to selling out all 4,000 seats every game, with a wait list that is years long. The Savannah Bananas is now a Multi-million dollar baseball team.