Industryno118 Dec, 2021Business
The expanding reach of social media across the world, raising concerns about food industry transparency regarding the efficacy, ill effects, sustainability of animal-based protein foods is greatly impacting consumer buying decisions. With the ongoing pandemic of COVID-19, which is suspected to be originated from animals, the shift of consumers from meat products to plant-based meat is inevitable. Plant-based meat is situated on the lucrative crossroad of these social dynamics and is likely to be benefitted from this phenomenon.
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