Global Digital Advertising Market
Asia-Pacific and North America are accounting 70% of the US$ 628 billion global ad expenditure in 2019. Strong consumer spending in these regions, along with the FIFA World Cup, will divide worldwide ad growth of 7% in 2019. Global media expenses will grow progressively at more than 5% per year by 2026. North America is holding the largest share in the advertising market at US$ 232 billion and a 35% share of worldwide total media. Asia-Pacific is being at second place in regional media expenses with US$ 210 billion and one-third of the global ad business.
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