Getting the Best ROI on Your Facebook Marketing Strategy
Despite their best efforts, some businesses are suffering from declining reach on Facebook and not getting the ROI they want. Marketers are now looking for creative ways to get their messages read by the Facebook community. Based on statistics, organic reach on Facebook is at an all-time low (2% � 6%). Facebook enjoys the largest fan base on social media, but you find business pages with more than 500,000 fans getting an organic reach of about 2%.
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