WhatsApp is the world?s largest messaging platform and has more than 2 billion monthly active users. This messaging platform is being leveraged by multiple industries across the world now, including ecommerce. Whatsapp chatbot, in particular, is used by ecommerce brands in their customer service tasks, and it often plays a role in converting leads into paying customers. These chatbots majorly help ecommerce brands in: ? Trust building among customers to improve brand loyalty ? Real-time communication with customers while providing personalized support ? Establishment of a secure platform that facitates communication between businesses and customers
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