Shirleywilliams18 May, 2024Business
One of the primary factors driving market share growth is the increasing consumer demand for premium and innovative frozen bakery products. Consumers in the GCC region are increasingly seeking high-quality, indulgent bakery items that offer unique flavors, textures, and nutritional benefits. Manufacturers focusing on product innovation and differentiation are gaining market share by catering to these discerning consumer preferences. Another factor contributing to market share expansion is the growing popularity of online retail channels. E-commerce platforms have emerged as key distribution channels for frozen bakery products, offering consumers a convenient and accessible way to purchase a wide range of products. Manufacturers leveraging e-commerce platforms effectively are witnessing increased market share and reaching a broader customer base.
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