The inclination of consumers towards the use of natural food colors as there are certain side effects associated with food colors that are synthetic is likely to favor the market. The rise in count of food color manufacturers and their wide range of natural food colors products that are used in different industries is expected to prompt the market expansion in the analysis. Certain key players are likely to invest in R&D activities to add innovations to their existing product line and avail diverse range of natural food colors to consumers are likely to drive the food color market growth in the foreseeable future. In addition, the integration of advanced technologies in the extraction process of food colors is another cause that is expected to add momentum to the global food color market in the years to come. On the contrary, stringent regulations and norms that are associated with the application of colors in food is expected to restrict the food color market on a global scale.