Five Career- and Brand-Building Lessons Served up by Pizza Rat

Thrivecoworking24 Mar, 2023Business

The scrappy, slice-wielding varmint went viral in 2015. More than 12 million views later, it has changed the life of one quick-thinking commuter ? but it turns out Pizza Rat also has some valuable business lessons to share about branding and opportunity. So, Pizza Rat. In 2015, this little four-footed street hustler became a viral sensation when it famously scurried down a flight of New York City subway stairs with a slice of the Big Apple?s finest (it looks like pepperoni to us) gripped in its tiny mouth.