Dissecting Customer Data processing in IoT for Enhanced Marketing

Martechcube19 Oct, 2020Business

Customer Data is the most significant aspect of marketing & subsequent Customer Experience. Explore the anatomy of IoT data processing & IoT cloud data storage. We hope you have a basic understanding of public cloud-based systems such as Amazon, Google, and Microsoft Azure. And also having a basic understanding of data and databases on how information is stored and processed. You need to be familiar with how applications are built, deployed, and maintained. Basics of IoT: The very common question is, �what is an IoT Device? Well, it is any device, typically not a computer or a server that will store and process data and transmit data to some sort of a centralized storage system. We have millions of these today and perhaps 100 of them that we see in our life daily. There are phones, cameras, drones, smartwatches, automobiles, etc. like anything that can absorb and process data and retransmit it to some sort of a central device.

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