Harry1214 Apr, 2022Technology
The Oil & Gas supermajor was looking to transform how they engaged with their B2B customers and put these customers ?at the heart of everything they do.? For years, this O&G major had been running a transactional IT system for order placement by global business customers. While functional, this system did not allow the O&G supermajor to digitally engage with their customers and personalize the relationship with them.
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