Digital Marketing Agency in Adelaide Solves Century-Old Advertising Problem

Barry Elvis04 Jun, 2021Technology

In the 1800s, there was a very successful merchant, religious leader, and political figure by the name of John Wanamaker. John was also considered to be a ?pioneer in marketing?, paving the way for advertisers who would come after him. He was ?the first retailer to place a half-page newspaper ad (1874) and the first full-page ad (1879)?, and was the first business to hire a full-time copywriter!