D2C Cart Abandonment Solutions for Health and Wellness

Nitin Kumar29 Aug, 2023Business

When a client adds items to their online shopping basket but doesn?t complete the purchase, this is known as cart abandonment. That happens often in the world of e-commerce, and it has an effect on the revenue and possibilities for expansion of firms. According to studies, the adequate cart abandonment rate in the health and wellness sector is around 70%, highlighting the need to take prompt action to resolve this problem. Reasons for Cart Abandonment in the Health and Wellness Industry Expensive shipping Customers often leave their shopping carts when they encounter unexpectedly large delivery fees. To counteract this, health and wellness companies can think about providing free delivery or instituting appropriate eligibility requirements for it in order to encourage customers to complete their purchases.