Consent Management Platform for Business

Cerfsolutions09 Jan, 2023Business

Consent Management is a platform that the publishers can use for requesting, receiving, and storing users' consent; storing the list of preferred vendors along with why they've been collecting the users' information; and updating the collected permissions. Consent management platforms (CMP) are used by companies to legally document and manage a user's consent choices before collecting, sharing, or selling user data from online sources such as websites and apps that use cookies, embedded videos, and other tracking technologies.