Edtech is booming and constantly evolving at a very high pace, Rekha Thomas from Seismic takes a closer look at these innovations through her sales lense Sellers and teachers�at first glance, it may appear that these two professions are worlds apart. But if you dig a little deeper, a key objective for both is to educate. Teachers seek to impart knowledge to their students, while sellers attempt to educate prospective buyers about their product or service. Regardless of whether you are teaching algebra or selling software, the same talk track is unlikely to resonate with each member of your audience.