Coca Cola Case Study Help

Henrytesfaye04 Feb, 2022Education

Brand value is the principal strength of the company. It is very popular sweet beverage among the customers around the world. The soft drinks of the company are bestselling products in the world. The company has the highest brand equity. 9 billion servings per day is offered to the customers based in 200 countries in the world. Another strength of the Coca-Cola is the extended global reach with the introduction of more than 500 new products (Kimathi 2016).