The CBD gummies market is witnessing rapid expansion as consumer interest in alternative wellness products rises. These edibles offer a discreet, flavorful option for incorporating cannabidiol into daily routines. Demand is growing across age groups due to perceived therapeutic benefits. However, regulatory uncertainty and inconsistent product quality pose barriers to broader adoption. Innovation in formulation, flavor variety, and dosage accuracy presents strong growth potential. Brands investing in transparency, compliance, and education are better positioned to thrive. As competition intensifies, differentiation through branding, safety, and efficacy will determine long-term success. The evolving legal landscape continues to shape this dynamic and competitive industry.